New Longevity BrAIn Privacy Policy

The New Longevity BrAIn (referred to as “Service” "Platform"), an artificial intelligence powered tool designed by Ashoka Innovators for the Public (collectively referred to as “we” “our” “us” “Ashoka”), is dedicated to harnessing collective wisdom to support changemakers in the field of longevity and aging. Our mission is to empower social innovators and key stakeholders to better understand the complex ecosystems in which they operate, ensuring that the solutions and collaborations they design are both effective and impactful.  

To achieve this, we gather and provide access to reliable expert information, transforming accumulated knowledge into actionable insights that address systemic challenges and scale innovations responding to the opportunities and challenges of aging, whether locally or globally.  

In building and maintaining the New Longevity Brain, we may collect, use, and process Personal Data from individuals who interact with the Platform. Communities' voices also play a vital role in shaping the Service. To ensure these perspectives are well-represented, Ashoka and its partners may collect input directly from communities through surveys conducted on platforms such as WhatsApp. By incorporating diverse insights, we aim to build a more inclusive and comprehensive understanding of longevity. 

Ashoka is committed to respecting the privacy and safeguarding the rights of all individuals whose data we collect. This Privacy Policy outlines the types of data we collect, the purposes for which we use it, and the safeguards in place to protect your information. By engaging with our Service or any related Platform, you agree to the terms of this Privacy Policy as it applies to you. 

1. Definitions 

  • Personal Data refers to any information that identifies you directly or indirectly, including Sensitive Personal Data such as health records, financial details, and other sensitive categories outlined by applicable laws. 

  • Sensitive Personal Data encompasses information such as passwords, payment details, physical or mental health conditions, sexual orientation, medical history, and any data that could reveal or relate to these aspects. 

  • Platform includes all digital interfaces through which the Service is accessed, such as the Website, mobile applications, and communication tools like WhatsApp and other messaging services. 

  • Website refers to the primary online platform hosting our Service available here https://newlongevitybrain.org

All other terms follow the definitions outlined in Ashoka’s Terms of Service. 

 

2. Information We Collect 

We collect a variety of Personal Data to deliver, improve, and maintain our Services. The data we gather includes but is not limited to: 

  • Content Provided by You: This includes text inputs, queries, feedback, and any other content shared through the Service. 

  • Communication Data: Details from your correspondence with us, such as emails, support tickets, messages, and surveys exchanged on the Platform, including via WhatsApp or other messaging services. 

  • Contact Information: If you register for the Service or participate in surveys, we may collect your name, email address, phone number, job title, and organization name. 

  • Survey Data: Information provided through surveys conducted on the Platform, including WhatsApp surveys, such as feedback, preferences, or any other data shared during the survey process. 

  • Usage Data: Information about your interactions with the Service, such as pages accessed, features used, and time spent on activities. 

  • Device Information: Details about the device you use to access the Service, including IP addresses, operating systems, and browser types. 

  • Cookies and Tracking Technologies: Data collected through cookies and similar tools, which help us enhance user experience, customize content, and track engagement. 

  • Data from Third Parties: Information obtained through linked third-party services, such as social media profiles or applications. 

  • Aggregated or Anonymized Data: Insights derived from your usage that do not identify you personally but may inform our research and Service improvements. 

 

3. Purpose of Data Collection 

We collect and process Personal Data for several purposes, which include: 

  • Providing the Service and fulfilling contractual obligations to you. 

  • Setting up, maintaining, and managing user accounts. 

  • Delivering personalized insights based on data analysis. 

  • Enhancing user experience by customizing the Service to individual preferences. 

  • Conducting research and development to improve the Service and AI models. 

  • Responding to user queries and providing technical support. 

  • Ensuring the security and integrity of the Platform. 

  • Collecting feedback and responses from surveys, including those conducted via WhatsApp, to include voices of communities and older people as part of the collective knowledge provided by the Platform. 

  • Analyzing trends, generating statistical reports, and identifying user needs to drive innovation. 

  • Sharing promotional communications, subject to your consent, about features and services related to the Service. 

  • Complying with legal obligations and safeguarding Ashoka’s rights in accordance with applicable law.  

Your consent will be sought for any new or additional uses of your Personal Data beyond the purposes outlined above.  

 

4. Data Sharing and Disclosure 

We are committed to safeguarding your privacy and do not sell or rent your Personal Data. However, certain situations may require data sharing: 

  • With Service Providers: To ensure the efficient delivery and maintenance of the Service, we may share Personal Data with trusted service providers under strict confidentiality and data protection agreements. 

  • With Affiliates and Partners: We may share data with affiliated organizations or strategic partners collaborating with Ashoka to improve the Service. 

  • For Legal Compliance: Personal Data may be disclosed to comply with legal obligations, court orders, or government requests, or to protect against fraud or security risks. 

  • During Business Transitions: In the event of mergers, acquisitions, or reorganizations, Personal Data may be transferred under the same protections outlined in this policy. We will ensure that you are notified of any such data sharing or disclosures.  

  • With Consent: Personal Data may be shared with third parties for specified purposes if you have explicitly provided your consent. 

 

5. International Data Transfers 

Your Personal Data, including data collected through WhatsApp surveys, may be processed or stored in the United States of America. However, given the global nature of our Services, and to the extent permitted by applicable law, we may store your Personal Data in countries outside the United States of America. Whenever such transfers occur, we ensure that only the necessary Personal Data is being transferred, and the recipient entities provide adequate levels of data protection consistent with applicable laws and our privacy standards. We will only transfer Personal Data pursuant to a legally valid transfer mechanism. 

 

6. Data Security 

We employ robust security measures, including encryption, access controls, and regular audits, to protect your Personal Data against unauthorized access, breaches, disclosure, alteration or destruction. Our systems are designed in compliance with internationally recognized standards such as ISO/IEC 27001. Despite these precautions, data transmission over the internet carries inherent risks. While we strive to safeguard your information, we cannot guarantee absolute security for data transmitted online. You are encouraged to use secure networks and devices when accessing our Services. Further, we encourage you to share your personal data only to the extent required. In addition, we are not responsible to circumvent any privacy settings or security measures contained on the Service, or third-party websites. 

To protect your Personal Data, there may be times where we may require you to verify your credentials before you submit a request to know, correct, or delete your Personal Data. If we suspect fraudulent or malicious activity, we may ask you to provide additional Personal Data for verification. If we cannot verify your identity, we will not be able to process your request. 

We do not “sell” Personal Data or “share” Personal Data for behavioral advertising, and we do not process Personal Data for “targeted advertising” purposes. We also do not process sensitive Personal Data for the purposes of inferring characteristics about you. 

 

7. Data Retention 

We retain your Personal Data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy. Afterward, we may retain your information to comply with legal obligations, resolve disputes, or enforce agreements. Wherever possible, we anonymize or de-identify data to protect your privacy. 

 

8. Your Rights 

As a user, you have several rights concerning your Personal Data, including: 

  • Access and Correction: You can request access to the Personal Data we hold about you and request corrections if the data is inaccurate or outdated. 

  • Data Deletion: You may request the deletion of your Personal Data, subject to limitations under applicable law. 

  • Consent Withdrawal: You can withdraw your consent for data processing, including data collected through WhatsApp surveys, at any time by sending an email at [·]. This may limit your access to certain features of our Services. 

  • Opt-Out of Communications: You can opt out of receiving promotional emails by clicking the "unsubscribe" link in such communications. 

Requests to exercise these rights should be sent to the contact provided in Section 13. 

 

9. Data Breach Protocol 

In the event of a data breach, we will notify relevant authorities and affected individuals promptly, as required by law. We will take immediate remedial actions to mitigate risks and enhance security protocols. 

 

10. Children’s Privacy 

Our Services are not intended for individuals under the age of 18. However, if you are under 18 years of age, you may use the Platform only with the consent and supervision of a parent or legal guardian.  

 

11. Policy Updates 

We may revise this Privacy Policy from time to time to reflect changes in legal requirements or our Services. Any updates will be communicated through email, in-app notifications, or announcements on our Platform. Continued use of our Services signifies acceptance of the revised Privacy Policy. 

 

12. Governing Law and Jurisdiction 

This Privacy Policy is governed by the laws of United States of America. Any disputes arising out of this policy will be subject to the exclusive jurisdiction of the courts in Virginia, United States of America. 

 

13. Contact Us 

For questions, concerns, or to exercise your rights, contact us at [email protected], who will address your requests in accordance with this Privacy Policy.  

 

Last Updated: 28th March 2025